Gym Growth Engine

Set a single-location gym's price points and design a risk-reversal guarantee it can actually afford, with margin math so a refund never bleeds the business. Use when a gym owner asks "what should I charge", wants to set or raise a membership or challenge price, asks "is a money-back guarantee safe" or "how risky is my guarantee", or needs guarantee language to put on an offer. Do NOT use when constructing the whole offer (value stack, bonuses, scarcity, naming) - use grand-slam-offer-builder instead; do NOT use when testing whether the price self-funds acquisition - use gym-money-model instead.

Pick the lead channels that fit a gym's stage, back daily activity out of a member goal, and build a 30-day lead plan across the Core Four (warm outreach, content, cold outreach, paid ads). Use when a gym owner says "I need more leads", "how do I get members", "what marketing should I do", "build a lead plan", "warm/cold outreach", or "what's a lead magnet". Do NOT use when the owner wants other people to bring in members (referrals, affiliate partners, agencies, employees) - use referral-and-affiliate-system instead; for paid-ad creative and budget depth, hand off to gym-meta-ads-funnel.

Designs a gym's 6-week transformation challenge as a self-funding front-end offer and the week-by-week ascension that converts challengers into recurring members. Use when a gym owner asks to "design a 6-week challenge", structure a "transformation challenge", build a "front-end offer to fill my gym", plan a challenge "run-of-show", or figure out "how do I convert challengers to members". Do NOT use when the request is about the paid ads, audiences, or lead forms that fill the challenge - use gym-meta-ads-funnel instead.

Write gym Meta (Facebook/Instagram) ad creative, structure the lead-to-consult funnel, set the budget, and read funnel costs against the challenge economics. Use when a gym owner asks to write Facebook/Instagram ads, says ads aren't converting or cost per lead is too high, asks what to spend on ads, or wants to build or scale a Meta ad funnel that fills a challenge or front-end offer. Do NOT use for general A/B creative-testing methodology - use ad-creative-testing instead; do NOT design the offer being sold or the consult close - use gym-transformation-challenge and closer-sales-script instead.

Produce and run a word-for-word gym intro-consult script using the CLOSER sequence (Clarify, Label, Overview, Sell, Explain, Reinforce) to take a booked lead to a paid membership. Use when a gym owner or coach asks for a sales script, says "how do I close the consult", "intro consult", "no-sweat consult", "CLOSER framework", "present the price", "I'm bad at selling memberships", or wants to prep for or review an intro consult. Do NOT use when the request is dissolving a specific objection, speeding up lead response, or building a follow-up cadence - use objection-handling-and-speed-to-lead instead; do NOT use to set the price or guarantee - use gym-pricing-and-guarantees instead.

Builds the speed-to-lead system, multi-touch follow-up cadence, and four-objection response framework that stop a gym from losing leads to slow contact or stalled consults. Use when a gym owner or coach says "my leads go cold before we ever talk to them", "prospects stall at the price and never sign", "we are slow and inconsistent at follow-up", or a consult stalls on price, time, "ask my spouse", or "let me think about it" - and when building a follow-up sequence, no-show rebooking, or drilling objection responses with the team. Do NOT use when the buyer is a B2B account and the objection is an incumbent competitor or organizational status quo - use objection-handler instead.

Build a gym member-retention system - a first-100-days onboarding sprint, results-tracking cadence, attendance-based churn-save triggers, win-back sequences, and a churn-impact calculator. Use when a gym owner says members are quitting, retention is weak, onboarding is ad hoc, a member wants to cancel, or they want to win back cancelled members ("reduce churn", "first 100 days", "save a member", "win back"). Do NOT use for general SaaS or subscription churn analysis - use churn-reduction instead; do NOT model CAC/LTV economics here - use gym-money-model.

Build a gym's member-referral engine and local affiliate, employee, and agency lead-getter system, with ask scripts, partnership terms, a volume projection, and a monthly cadence. Use when the owner says "get more referrals", "set up a referral program", "bring a friend", wants affiliate or local-business partners, asks "who else can send me leads", or wants coaches and staff to drive referrals. Do NOT use when the owner wants to generate leads through their own warm outreach, content, cold outreach, or paid ads - use core-four-lead-engine instead.

Build a gym's KPI scoreboard, separate leading from lagging indicators, and set the daily/weekly/monthly meeting cadence that turns numbers into decisions. Use when a gym owner asks what KPIs to track, wants a scoreboard or numbers huddle, asks for a weekly meeting agenda, or wants to find the weakest stage of their lead-to-member funnel. Do NOT use to compute CAC, LTV, or the cash-flow money model - use gym-money-model instead; do NOT use to fix churn or the sales/booking conversion the scoreboard flags - use retention-and-churn-killer, objection-handling-and-speed-to-lead, or closer-sales-script instead.

Build a gym's role-outcome hiring funnel - scorecards, work-sample screening, A-player pay logic, hire-order sequencing - and turn the owner's work into handoff-ready SOPs. Use when a gym owner says "hire a coach", "find A-players", "first hire for my gym", "build an interview process", "document my processes", "write an SOP", or "get out of the day-to-day". Do NOT use when the user needs a generic, inclusive, legally-careful job posting for any company - use job-description-writer instead.