partnership-outreach

---
name: partnership-outreach
description: When a founder needs to write partnership or BD emails, craft integration pitches, or create co-marketing proposals. Activate when the user mentions partnerships, business development, integration proposals, co-marketing, channel partnerships, or strategic alliances.
related: [cold-outreach, proposal-generation]
reads: [startup-context]
---

# Partnership Outreach

## When to Use
Activate when a founder needs to identify and reach out to potential partners, write partnership emails, propose integrations, or create co-marketing proposals. Also use when the user says "I want to partner with X," "help me write a BD email," "how do I propose an integration," "co-marketing opportunity," or "I need a channel partner strategy."

## Context Required
From `startup-context` or the user:
- **Your product and positioning** - What you do and who you serve
- **Partnership goal** - Integration, co-marketing, reseller/channel, referral, or strategic alliance
- **Target partner** - Company name, relevant product/team, why they are a good fit
- **Shared audience** - The overlapping customer segment you both serve
- **Your leverage** - What you bring to the table (users, distribution, technology, content, brand)
- **Current traction** - Metrics that demonstrate your value as a partner (users, revenue, growth rate)

## Workflow
1. **Gather context** - Read startup-context if available. Understand the product, traction, and partnership goals.
2. **Identify partner fit** - Use the Partner Evaluation Framework to assess whether this is a strong partnership opportunity.
3. **Map the win-win** - Define what each side gets from the partnership. If you cannot articulate both sides, the proposal will fail.… load the full skill through Skill Me