competitor-monitoring

---
name: competitor-monitoring
description: When the user wants to set up ongoing tracking of competitor activity - pricing changes, feature launches, hiring signals, content, or public mentions. Also use when the user mentions "track competitors", "what are competitors doing", "competitor alerts", or "market watch".
related: [competitive-analysis, daily-product-digest, review-mining, market-research]
reads: [startup-context]
---

# Competitor Monitoring

## When to Use
- Founder wants to know when competitors change pricing, ship features, or raise funding
- Founder wants a recurring "what changed this week" scan of competitor activity
- Founder wants to detect strategic shifts from competitor job postings, blog posts, or product updates
- Founder wants to stay informed without manually checking 10 websites daily

This is the **recurring sibling** of `competitive-analysis` (one-time deep dive). Use this skill for ongoing monitoring, not initial research.

## Context Required
- List of 3-7 competitors to track (names, websites, product URLs)
- What the founder cares about most (pricing, features, positioning, hiring, funding, content)
- Monitoring frequency (weekly recommended for early-stage, biweekly for established markets)
- The founder's own positioning (to flag threats and opportunities)

## Workflow
… load the full skill through Skill Me