Helps founders write personalized cold emails and LinkedIn messages to prospects, investors, and partners with research-backed frameworks.
---
name: cold-outreach
description: When a founder needs to write cold emails or LinkedIn messages to prospects, partners, or investors. Activate when the user mentions cold email, outbound, prospecting, LinkedIn outreach, or needs help getting replies from people who don't know them.
related: [lead-scoring, sales-script]
reads: [startup-context]
---
# Cold Outreach
## When to Use
Activate when a founder needs to write cold emails or LinkedIn messages to prospects, potential customers, investors, or strategic contacts. Also use when the user says "nobody replies to my emails," "how do I reach out to X," "write me a cold email," or "help with outbound."
## Context Required
From `startup-context` or the user:
- **Target prospect** - Name, role, company, and why them specifically
- **Research signals** - Recent news (funding, launches, hires), LinkedIn activity, company growth data, or role/industry context
- **Sender positioning** - Who you are, what you offer, your unique credibility
- **Platform** - Email, LinkedIn, or both
- **Batch size** - Single prospect or multi-prospect campaign
Work with whatever the user provides. A strong research signal and clear value prop is enough to draft. Note what would strengthen the message but do not block on missing inputs.
## Workflow
1. **Gather context** - Read startup-context if available. Ask for missing info on prospect, value prop, and proof points.
2. **Research the prospect** - Conduct web searches for recent signals. The core principle: 10 minutes of research transforms a cold message into a warm one. Rank signals by strength:… load the full skill through Skill Me