Builds a renewal plan with account health, value story, commercial scenarios, objections, and a timed execution sequence.
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name: renewal-playbook
description: "Build a structured renewal playbook for a customer account. Use when asked to plan a renewal, structure a renewal negotiation, prepare for an expansion conversation, or build a renewal strategy for at-risk or healthy accounts. Produces a renewal brief with health assessment, negotiation strategy, objection responses, expansion levers, and a timeline."
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# Renewal Playbook Skill
This skill produces a complete renewal playbook for a specific customer account, covering health assessment, commercial strategy, negotiation preparation, expansion opportunity mapping, and a step-by-step timeline. Output is ready for the CSM or account team to execute 90–180 days before renewal.
## Required Inputs
Ask the user for these if not provided:
- **Account name**
- **Renewal date**
- **Current ARR** and proposed renewal ARR (if different)
- **Account health** — RAG status and main reasons (or describe the account situation)
- **Key stakeholders** — economic buyer, champion, and any detractors
- **Renewal risk factors** — budget pressure, low adoption, competitive threat, champion departure, etc.
- **Expansion opportunity** — any upsell or cross-sell potential?
- **Contract terms** — current plan, duration, and any terms up for renegotiation
## Output Structure
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… load the full skill through Skill Me