Designs a sequenced email campaign with subject lines, preview text, body copy, calls to action, and measurement guidance.
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name: email-campaign
description: "Write and sequence multi-email nurture or launch campaigns. Use when asked for an email sequence, drip campaign, onboarding emails, product launch emails, or nurture flow. Produces subject lines, preview text, full email body, and send-timing recommendations for each email in the sequence."
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# Email Campaign Skill
This skill writes complete, sequenced email campaigns — from welcome flows to product launches to re-engagement sequences. Each email is written with subject line, preview text, full body copy, and CTA.
## Required Inputs
Ask the user for these if not provided:
- **Campaign goal** (onboard new users / launch a product / nurture leads / re-engage churned users / announce a feature)
- **Audience** (who receives this? job title, lifecycle stage, what they know already)
- **Product or offer** being promoted or introduced
- **Number of emails in sequence** (if unsure, recommend based on goal)
- **Tone** (professional / conversational / bold / educational)
- **Sender name** (person or brand?)
## Sequence Recommendations by Goal
If the user hasn't specified number of emails, use these defaults:
- **Onboarding:** 4 emails over 7 days (Day 0, Day 1, Day 3, Day 7)
- **Product launch:** 3 emails (Teaser → Launch Day → Follow-up/Last chance)
- **Lead nurture:** 5 emails over 2 weeks… load the full skill through Skill Me