Crafts the founder story arc for seed and Series A — origin, insight, traction, vision.
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---
name: Fundraising Narrative
description: Build a compelling founder story arc for seed and Series A pitches.
---
# Fundraising Narrative
Investors back conviction before they back numbers. This skill builds the
narrative spine that makes a deck memorable and a founder credible.
## The Five-Beat Arc
1. **Origin** — Why you, why now. The personal or earned-secret reason this
problem chose you. Keep it to two sentences; specificity beats drama.
2. **Insight** — The non-obvious truth about the market that most people get
wrong. State it as a contrarian claim a smart investor would push back on.
3. **Wedge** — The narrow, winnable beachhead. Show you can dominate something
small before you claim something large.
4. **Traction** — Proof the insight is real. Lead with the single metric that
most reduces investor doubt (retention, payback, week-over-week growth).
5. **Vision** — The category you create if the wedge works. Paint the
ten-year picture, then connect it back to the next 18 months of execution.
## Process
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