Win/Loss Pattern Analyzer

---
name: win-loss-pattern-analyzer
description: Analyzes closed opportunities to identify patterns between won and lost deals. Compares sales cycles, activities, stakeholder engagement, and deal characteristics for actionable playbook insights. Use when user asks "why are we losing deals", "win loss analysis", "what makes deals win", "analyze lost opportunities", "sales pattern analysis", "compare won vs lost deals", or "improve win rate".
metadata:
  author: Dataverse
  version: 1.0.0
  category: sales-analytics
---

# Win/Loss Pattern Analyzer

Sales teams need to understand why they win and lose deals. This skill analyzes historical closed opportunities to identify patterns, highlight what winners do differently, recognize common loss signals, and provide data-driven playbook recommendations.

## Instructions

### Step 1: Define Analysis Scope
When user asks "Why are we losing enterprise deals in manufacturing vertical?":

**1.1 Parse Analysis Criteria:**
Extract filters from user query:
- Deal size segment (enterprise, mid-market, SMB)
- Industry/vertical (manufacturing, financial services, etc.)
- Time period (last 6 months, last year, etc.)
- Sales stage of loss (if applicable)
- Competitor (if mentioned)… load the full skill through Skill Me