Blue Ocean Strategy

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name: Blue Ocean Strategy
description: Create uncontested market space using value innovation instead of competing head-to-head. Use when the user mentions "blue ocean", "red ocean", "strategy canvas", "ERRC framework", "value innovation", "non-customers", "buyer utility map", "eliminate-reduce-raise-create", or "uncontested market".…
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# Blue Ocean Strategy

Part of the **Product & Design Playbooks** pack by wondelai (`wondelai/skills`).

Create uncontested market space using value innovation instead of competing head-to-head. Use when the user mentions "blue ocean", "red ocean", "strategy canvas", "ERRC framework", "value innovation", "non-customers", "buyer utility map", "eliminate-reduce-raise-create", or "uncontested market".…

This catalog entry summarizes the skill for discovery. Get the full skill — including any bundled scripts and resources — from the source:

Full skill & source: https://github.com/wondelai/skills/tree/main/blue-ocean-strategy