For solo freelancers: position, productize, price, and run client work like a business.
Reach for this when you freelance or consult solo and the business side keeps leaking money - vague positioning, hourly billing that caps income, scope creep you eat, and clients who wonder what they're paying for. It runs the whole operating loop: pick a niche and positioning that commands premium rates, package custom work into fixed-scope productized offers, price retainers from real capacity math instead of guesses, write SOWs that prevent disputes, onboard clients to a professional first impression, convert scope creep into paid change orders, raise rates without losing the book, and send the weekly report that makes renewals automatic. One worked example - a designer moving from $75/hr to productized retainers - threads through every skill so the numbers compose.
Arranged in the author's recommended order. Walk through them in sequence, or open any one on its own.